Understanding The Google Penguin Algorithm

Whenever Google does a major algorithm update we all rush off to our data to see what changed in terms of rankings, search traffic, and then look for the trends to try to figure out what changed. The two people I chat most with during periods of big algorithmic changes are Joe Sinkwitz and Jim […]

How to Create a Social Media Friendly Landing Page

The same psychology that applies to crafting an engaging social media post should apply to the pages those posts lead to. Each social channel has its own culture and language. Your landing pages must match that, and present one simple call to action. Share this: