According to comScore, social networking sites reach a higher percentage of women than men globally, with 75.8 percent of all women online visiting a social networking site in May 2010 versus 69.7 percent of men. This is just one of the highlights of a global report released today by comScore on women’s online usage entitled, Women on the Web: How Women are Shaping the Internet.

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If you haven’t seen him yet, check out the YouTube video of Isaiah Mustafa asking ladies, “Should your man smell like an Old Spice man?” As of today, the video has 11,740,466 views — making it the most viewed video on YouTube during the past month.

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Elixir Interactive has shared a very unusual online reputation management study. What is unusual is that the interactive marketing agency, which provides online reputation management and search engine optimization services, and it’s well-respected CEO and President, Fionn Downhill, are the targets of a mean-spirited and scurrilous attack.

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Karen Wickre, Senior Manager of Corporate Communications at Google will share secrets about Blogging @ Google today, July 29, 2010, at 1:00pm EDT / 10:00am PDT. There is still time to register for the free webcast and webinar, which is sponsored by Connected Marketing Week.

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An overview of some of today’s ad/tech news.

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According to new research from Econsultancy, companies worldwide are increasing their investment in site search because they want to improve the experience for website users and increase site usage and sales.

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I just paid off last month’s credit card bill, and couldn’t help but notice a slew of new transactions on my wife’s card from “Groupon Inc Chicago.” Sure, I know about Groupon, but what I didn’t know was that I’m married to a straight up crazy Groupon addict. In June alone, she managed to gobble [...]

Most reporters are focused on the United States Copyright Office declaration that it is it legal to unlock or ‘jailbreak’ a mobile device from the manufacturer and network provider from which it was purchased from, which permits users to install unapproved software under the Digital Millennium Copyright Act’s (DMCA) fair use provisions. The request was made by the Electronic Frontier Foundation (EFF) particularly as it applies to AT&T and Apple’s iPhone Software License agreement.

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Yahoo Japan — an independent entity from Yahoo — has decided to forgo the Bing transition and will be using Google search results, Reuters announced today.

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Breaking through the noise to launch a new brand in today’s marketplace requires harnessing traditional marketing techniques as well as the unexpected. Reaching users online is relatively straightforward, but building emotional connections, staying relevant and delivering value is considerably more challenging. Hear from Kirsten Ward, Director of Digital Advertising, Microsoft as she discusses the challenges [...]